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  • Writer's pictureAnnie Dunne

NEW PRODUCT LAUNCHES & WORLD FIRSTS- SUMMER 22

Updated: Dec 13, 2022



WORLD FIRST'S

ASPARAGUS VODKA - YesReally! It's the "world's first" asparagus vodka, courtesy of Portobello Road Distillery. Steeped in asparagus for 24 hours.

FERMENTATION DERIVED BEEF FAT Melt & Marble, a swedish based company uses precision fermentation to produce customised fats for the plant-based sector. They have created a non-animal fat with the properties of beef fat.


NEW SUMMER SEASON

WAITROSE NEW SUMMER RANGE - is all about Festival vibes. The chilli halloumi burgers are sublime!

M&S new vibrant ready meals are keeping their customers very happy.

RUBIES IN THE RUBLE launch a squeezy ketchup in time for Summer


SHAKING UP THE BREAKFAST CATEGORY

A new type of cerealSUPER ZERO's.More protein, less carbs and zero sugar.


INNOVATION IN DRINKS

TRANQUINI - natural, zero sugar wellness drinks, helping people feel relaxed, focused and calm. Better balance without compromise.

FOUR SIGMATIC - the mushroom-magic drinks brand combines functional ingredients to support even your busiest of days.

AKVAVIT - the national spirit of Scandinavia, has been treated to a local makeover with the launch of a barrel-aged release from East London Liquor Co.


PLANT FOCUSED CONTINUES

PLANT BASED WHOLE COD FILLET- developed by Ireland-based company, Sea & Believe

VEGAN PROTEIN WATER - developed by Vieve

NOJO VEGAN SAUCES - check out the yuzu salad sauce, OMG!



GUILTLESS INDULGENCE IN FROZEN

Take a look at these brands for inspiration GOODPOPSMAGNUMOATLY



CONSCIOUS CONSUMERISM

A NEW PAPER WINE BOTTLE - by When in Rome. Launched by Primitivo Wine in Italy. Made from 94% recycled paper, and have a carbon footprint which is 84% lower than traditional glass bottles.

FATSO CHOCOLATE BARS - puts sustainability, ethics and philanthropy at the heart of its business.


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